Over the last couple of weeks, I caught up with some of my colleagues here at Share Results, who are eagerly awaiting Affiliate Summit East. We wanted to give you some virtual one-on-one time with our team here, and in the process, we’ve had a lot of fun.
One thing that I hope rings clear in this little blogging series, is what a close-knit team we are here. Like Le said, we’re not the biggest network out there, but we’re passionate about what we do, and we treat our affiliate marketing partners—like partners.
Come by and have a chat with us at booth RG 2017, and find out for yourself. And while you’re there, meet Melissa Del Gaudio— she’s the person you’ll meet in our fourth and final blog interview, and when it comes to talking about our software, well, she gets a little excited. Good to know for when you meet her.
Janice Scrim: Hey Melissa, tell us a little bit about your role here at Share Results.
Melissa Del Gaudio: As a senior account manager for all white label clients, I work as a resource of knowledge to our partners and team mates, especially when it comes to our affiliate software. I’m in direct contact with our merchants on a daily basis with the goal of helping them maximize their ROI and reach their online business goals.
JS: In terms of affiliate marketing software, what do you think the greatest need is for affiliates? For merchants?
MDG: As an affiliate, transparency through reporting and tracking is essential. Having a good affiliate management tool that helps affiliates maximize results/conversions, manage their commissions and offer a variety of promotional tools is key.
Merchants search for and need flexibility in calculating commissions for sales and leads – flexible commissions that can be set differently for different products and affiliates. Sophisticated communication tools to send to groups of affiliates in both HTML and plain text, and accuracy in tracking and reporting. Share Results offers just that!
JS: What one specific software feature really makes you tick, to the point where you have to tell everyone about it? 
MDG: What I love about the software is the multilingual support it provides merchants so that they can translate the affiliate backend in any language, complimenting their business and affiliate needs. Affiliates will be able to use the software in their preferred language, helping them better understand all options and features available to them.
The affiliate marketing software has unparalleled depth of stats and reporting to help merchants track their successes and identify their top customers and affiliates. Having this flexibility in reporting can also help both merchants and affiliates optimize their campaigns and site performances.
JS: How does your team interact with the software development team, and what kind of information do you share?
MDG: Our affiliate software is developed based on the specific needs of the industry. Our goal is to continue to develop our solution as the industry grows and needs change. We encourage feedback from both merchants and affiliates and incorporate this into our software by working closely with our software development team, to ensure that it remains leading-edge and is meeting the true needs of affiliates and merchants alike.
JS: Share Results has experienced a lot of growth. How do you keep up?
MDG: Organization and knowledge is vital! Staying on top of things, always being aware and informed of the changes in the marketplace, the needs and wants of affiliates and merchants, making sure that every client gets an exceptional level of care and support to help them with their business.
JS: Is this your first time going to Affiliate Summit? What are you looking forward to most?
MDG: Yes, this is my first time going to the Affiliate Summit and I am very excited for this opportunity to meet with both affiliates and merchants in person, and gain further insight on the industry. There are some amazing seminars lined up, with veteran speakers. It’s such an incredible opportunity to have everything under one roof!
JS: Tell us a little about you. Not Account Manager Melissa, rather, the outside the office Melissa. How do you unwind?
MDG: Well, “out of the office Melissa”, loves to unwind in good company, surrounded by family and friends. Simply spending time in their company, whether it is for BBQs, wine and cheese events, coffee, movies or shopping! Any chance I get, I love to go out and explore, dream and discover. Travelling, and experiencing the unknown is where I am at my best! Being able to challenge myself, and savour every enriching moment brings a new found energy that lets me return home full of plans, excitement and a sense of well-being.
JS: You’re on a desert island. You can bring one CD, one book and one food item in unlimited quantities. What’s it gonna be?
MDG: Interesting selection of items! I would bring food of course, and if I could only choose one type, it would have to be ice cream! For those who don’t know me, I have a big sweet tooth – and how wiki puts it “an unnaturally strong urge for foods which are sweet”. J For those who do know me, I’d like to take this opportunity to thank you for the endless amount of sugar you have offered me! Lol…..With this ice cream intake I’d be sunbathing by the ocean, reading The Alchemist by Paolo Coelho and listening to Goten Project.
And there you have your Affiliate Summit East team. If you missed some of our previous entries, we invite you to check out all our Affiliate Summit Team Interviews.
And what we want to know most: Will you be at Affiliate Summit East? Wanna meet up? Let us know in the Comments section below.
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Melissa, Paolo Coelho & Affiliate Summit East
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