Recently, Google launched a new look for the webmaster forum. It is now definitely easier to find answers, share resources and participate in discussions. Originally, Google Webmaster Help was in Google Groups, but now is closed and still available for reading old discussions.

Discussions in the help forum include crawling, indexing and ranking, webmaster […]

On our new internet marketing podcast we feature ten strategies for job hunting in a recession, Grammy’s Golden Rules, a fun night at Affiliate Summit Boston with some great friends including: Peter Glaeser, David Antley from Alliance Health, Colleen Dawent of WorldWide Brands, Bosco Pereira from Marketing Tips.com and Cresta Pillsbury from the Ecommerce Merchants […]

A November study by IBM showed that 36% of people are replacing TV viewing time with online video streaming. Although these results can frighten network executives, indicating that ratings will be on the decrease as viral videos make their way into more living rooms, you don’t need to worry yet Ted Turner.

A Nielsen report was […]

Our CEO Jay Berkowitz was interviewed by eCommerce Expert John Lawson from Colder Ice.
We discuss The Ten Golden Rules of Online Marketing Workbook, case studies from Annie’s Costumes, building internet marketing databases, offer testing, eNewsletters and following your passion!
Ice, Ice Baby - Our CEO interviewed on ColderIce Podcast

[…]

As an online marketer, I am always looking for the latest and greatest tools to help our clients stay ahead of the competition. This week I came across Rank Checker which is a Firefox extension (an add on to the Firefox web browser) that allows you to upload your keyword lists and run reports to […]

There’s no denying that link building is a time consuming and repetitive process. However, there are ways to speed up the process and keep it relatively painless:

1.
2. PageRank - Look for quality directories with a Google PageRank of 3 or better.
3. Update Your List - Constantly update your list of directories. This includes deleting […]

Keyboardr is an interesting website I found this week. It’s a search engine that is a mashup of Google, Wikipedia and YouTube which as you type in the search bar, will find results relevant to the keywords typed. Once the search results come up, you can use your keyboard arrows to navigate and […]

For all you media planners out there, you’ll get a kick out of this free tool; Google Ad Planner. It can help you narrow down what websites your audience is more likely to visit and therefore, help you make better informed advertising decisions. The whole idea is to help us discover relevant sites for your […]

Viral marketing and viral advertising refer to marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes, analogous to the spread of pathological and computer viruses. It can be word-of-mouth delivered or enhanced by the network effects of the Internet. Viral marketing is a marketing phenomenon that facilitates and encourages people to pass along a […]

Many people talk about building a widget and utilizing it as link bait. Well I think this could be the busiest widget EVER BUILT. Sprint’s Now Widget has built something showing everything from the national debt to how many people are stuck in an elevator to sticky notes being produced. A MUST SEE!!!!
Go here to […]

A big thank you to Kearney Adams from the Home Remedies Digest . He created an ‘enhanced podcast‘ version of our Ten Golden Rules of Internet Marketing Podcast Episode 31
An enhanced podcast lets you skip to each section and add different images in each section.
This was created using Apple’s Garage Band, we’re going to investigate […]

Yesterday on the Google Webmaster Central blog, they released an pretty interesting guide to help webmasters understand the best practices for SEO to apply to their website. It covers topics such as how one should construct their page titles, meta tags, URL structure and site navigation best practices. For a 22 page .pdf, […]

DeepDyve, formerly Infovell has released a beta version of their deep Web search tool designed to dig below the surface of the Internet, reaching resources not indexed in Google and the other major search engines. With over 500 million pages indexed to date, DeepDyve is targeting in-depth, professional content that resides deep within the Web.
By […]

Change has come to the federal government, and Barack Obama hasn’t even been inaugurated as the nation’s 44th president. Change.gov — was launched within 24 hours of Obama’s presidential election victory over John McCain.
The interactive Web site of Obama’s transition team is the first sign that the candidate who revolutionized American politics with his heavy use of […]

Our CEO Jay Berkowitz joined an All Star cast of internet marketers in the Network Solutions video series. See such industry icons as: Tony Hsieh CEO of Billion dollar web company Zappos.com, Guy Kawasaki Author and Founder of Alltop.com, Tim Ferriss Author of the 4 Hour Work Week (I want one!), Rohit Bhargava author of […]