Even though there are some major brands running affiliate programs (either within a third party network or independently), for the vast majority of companies, affiliate marketing is often perceived as a small fry tactic that’s better suited for brands that either (1) don’t have a major brand presence, or (2) have outright sketchy product offers. […]

Affiliate Summit East is only a week away and the conference has grown quite a bit. Before you get lost in the conference chaos and inevitable Boston pub crawls, I thought I should give my top five picks for sessions you can’t afford to miss:
1) […]

Changes happen fast in the affiliate industry. It is the nature of being online. So when Rakuten snapped up LinkShare back in September 2005 many expected the acquisitions of other affiliate networks to soon follow. Perhaps the only surprise is how long it took.
A brief history of how the Google Affiliate Network began
On Monday, […]